DJINNS is a German brand founded by Jens Huesken in 2001. Jens Vision is the rebellious vitality of the skate, surf, streetart and music culture combined with an innovative appreciation of classic shoes fashion and headwear. DJINNS was created to fully realize this vision uncompromising pursuit on quality, integrity and originality.
The clothing is made in areas and factories where tradition, expertise and human dignity take precedence over the bottom line. They donate portions of their profits for purposes they believe in. They do so humbly, but with the firm belief that a responsible brand is a healthy one. When they bring their values into line, it pushs them to do their best.
The interests and influences that inspire their brand fall under a large, multi-generational roof. The ideas are based on the possibilities they see in special, unusual fabrics that they search around the world and from which our designs emerge. They believe in doing things in their own way, with conviction in principles that they determine themselves.
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